Writers' Guidelines

Thank you for your interest in Opportunity, the fastest-growing business newsletter dedicated to PT administrators.

These guidelines are set up to help you help us. Read them carefully and design your query to appeal to our fellow administrators.

What We Are Looking For

We are looking for how-to articles and information that will appeal to administrators of Physical Therapy departments or practices.

What the Reader is Looking For

The reader is looking for information about such topics as:

Profiles. Testimonials about how other administrators are effectively managing PT groups.
Tools. Management tools that can improve the productivity of your practice.
Marketing. Methods for increasing referrals and maintaining good patient/public relations.
Human Resources. Processes for hiring, managing, and retaining a good staff.
Operations. Techniques for improving the efficiency and profitability of your practice.

Features of Our Articles

The articles included in this newsletter should be:

Lessons-oriented. Get right to the point and tell our readers how to make their practices operate better.
Real-life examples. Include actual cases showing how the techniques you mention are being used effectively.
Concrete. Avoid abstract management theory. As busy as our readers are, they simply want the steps necessary to perform a specific task.

Your Checklist to Writing and Submitting

Proofread your article. Check your facts for accuracy. Whenever using acronyms, make sure that you identify its meaning.

Obtain appropriate permissions. You must obtain and submit written permission from the original sources to publish photographs of your subjects or reprints of illustrations, photographs, figures, and tables.
Email your copy to jleer@ltc.mv.com in ASCII text format.
Include your day and evening phone and fax numbers.
Include a list of the sources used in your article. Include their addresses and phone numbers.
If you have any questions, email jleer@ltc.mv.com or call 603-644-8627.

Authorship and Copyright Release Statement

Upon receipt of your manuscript by Opportunity, you transfer, assign, or otherwise convey all copyright ownership in all media to Opportunity in the event that such work is published by Opportunity. In addition, you grant Opportunity the right to edit and revise your manuscript with the understanding that you bear the responsibility for approving editorial changes.

Send All Queries

By email: Editor

By mail: Opportunity, c/o Leer Technical Communications, 176 S. River Rd., Bedford, NH 03110-6925

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